Harald J. van Heerde

Harald J. van Heerde

Past Awards

2017
Long Term Impact Award: Winner(s)
Winning material: “Building Brands”


2014
Long Term Impact Award: Winner(s)
Winning material: "Decomposing the Sales Promotion Bump with Store Data"


2008
John D. C. Little Award: Finalist
Winning material: Building Brands


2005
Frank M. Bass Dissertation Paper Award: Finalist
Winning material: Decomposing the Sales Promotion Bump with Store Data