News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

New Research Cracks the Code on Selling Power of TikTok Video Ads
News Release

BALTIMORE, MD, March 6, 2025 – Even though the future of TikTok in the U.S. hangs in the balance, a groundbreaking study in the INFORMS journal Marketing Science introduces a game-changing algorithm that predicts which TikTok ads will drive sales before they even go live.

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The 3 biggest things to know about a potential U.S.-Ukraine minerals deal
Media Coverage

Contentious minerals deal has sparked a war of words between Trump and Zelensky, and could be announced later this week

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How tariffs can hurt American supply chains | GUEST COMMENTARY
Media Coverage

Americans have probably heard the word “tariffs” more in the past month than in the past four years — and for good reason. Tariffs are central to President Donald Trump’s economic playbook, despite opposition from mainstream economists and trade experts

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Resoundingly Human Podcast

An audio journey of how data and analytics save lives, save money and solve problems.

Media Contact

Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS in the News

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Logistics Matters with DC Velocity

Logistics Matters with DC Velocity

DC Velocity, August 27, 2021

DC VELOCITY’s new podcast is designed to help you keep up with what’s happening in this fast-changing industry. Each week, the editors of DC VELOCITY discuss the latest news and developing trends we all need to know about to keep ahead of the competition. We also talk to industry experts and practitioners in the logistics field.

IIM Ahmedabad and Bank of America partner to set up a Centre for Digital Transformation

IIM Ahmedabad and Bank of America partner to set up a Centre for Digital Transformation

Bank of America, August 26, 2021

Indian Institute of Management Ahmedabad (IIMA), the premier global management institution, has partnered with Bank of America to launch a Centre for Digital Transformation (CDT). The Centre aspires to become a vibrant knowledge hub for academia, policymaking and the private sector by facilitating cutting-edge research on digital transformation and innovation.

FDA’s Pfizer Vaccine Approval Adds Fuel to Biden Booster Plan

FDA’s Pfizer Vaccine Approval Adds Fuel to Biden Booster Plan

Bloomberg Law, August 25, 2021

Full FDA approval of Pfizer’s Covid-19 vaccine may ease the path to booster shots in the U.S., a plan that’s received mixed reactions amid spiking infections from the delta variant and global inequity in immunization access.

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INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Analytics magazine showcases articles and research reports based on big data, AI, machine learning, data analytics and other new-age technologies.

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