Having a large network of contacts on LinkedIn doesn't necessarily translate into job offers, especially if they aren't strong connections, according to new study in the INFORMS journal Management Science.
A new study in the INFORMS journal Management Science, which surveyed 424 jobseekers, found that it's not the number of professional connections you have, but the strength of these connections that really matters during a job search.
In 2008, New York City mandated all chain restaurants to post the calories of items on their menus. The intent was to induce consumers to choose healthier items in the restaurant. A forthcoming study in the INFORMS journal Marketing Science, a leading scholarly marketing publication, investigated whether the calorie posting on menus has broader spillovers by impacting consumer evaluations of the restaurant.
New research in the INFORMS journal Management Science finds that it's not the quantity of LinkedIn connections that you have, but the quality, when it comes to helping you search for a new job.
Before online social networks came along, finding a job was often times a matter of who you knew. The digital age hasn’t debunked that conventional wisdom. But it has deluded some into believing that having hundreds of connections on LinkedIn or other professional social networks will make their next job search quicker and more successful. However, a new study in the INFORMS journal Management Science found it's the quality, not the quantity that counts.
Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
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