INFORMS Releases

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Marketing Lessons from a Hurricane: Research Finds the Effects of Brand-switching Only Temporary

Marketing Lessons from a Hurricane: Research Finds the Effects of Brand-switching Only Temporary

News Release, September 13, 2023

BALTIMORE, MD, September 13, 2023 – Using data from pre- and post-hurricane purchasing of consumer-packaged goods (CPG), new research has found that while consumers may switch brands in the lead-up to a natural disaster, they will likely switch back to their previously purchased brands when the crisis has passed. This has implications for the extent to which companies can expect to capture consumers using temporary price promotions.

New Research Provides Hope for Parkinson’s Disease Symptom Control

New Research Provides Hope for Parkinson’s Disease Symptom Control

News Release, September 12, 2023

BALTIMORE, MD, September 12, 2023 – Finding the right medication regimen to treat Parkinson’s disease (PD) is a complex healthcare challenge. Wearable health trackers provide physicians with a detailed window into patients’ symptoms, but translating this complex data into useful treatment insights can be difficult. New research in the INFORMS journal Management Science accomplishes just that. Researchers found that combining wearable health tracker data with state-of-the-art algorithms results in promising treatment strategies that could improve PD patients’ outcomes.

Hospitals Swallowing Independent Practices—New Research Finds the Vertical Integration Leads to Higher Costs, Worse Patient Health Outcomes

Hospitals Swallowing Independent Practices—New Research Finds the Vertical Integration Leads to Higher Costs, Worse Patient Health Outcomes

News Release, August 31, 2023

BALTIMORE, MD, August 31, 2023 – It’s been adopted more regularly across U.S. healthcare systems – vertical integration is when physicians work directly for hospitals rather than independent practices. The intention is to have positive outcomes for patients, but new research forthcoming in the INFORMS journal Management Science finds that vertical integration is leading to higher costs and worse health outcomes, thanks to improperly aligned financial incentives.

The Predictive Power of Social Media: Turning Tables in the Fashion Industry

The Predictive Power of Social Media: Turning Tables in the Fashion Industry

News Release, August 23, 2023

BALTIMORE, MD, August 23, 2023 – Fashion and social media are both ever evolving. So why not put the two together? New research in the INFORMS journal Manufacturing & Service Operations Management says utilizing social media to predict sales of apparel and footwear items based on social media posts and interactions about color is possible and successful.

Decision Science Digest: August 22, 2023

Decision Science Digest: August 22, 2023

News Release, August 22, 2023

BALTIMORE, MD, August 22, 2023 –

EDITOR’S NOTE: Decision Science Digest is a periodic communique highlighting recent peer-reviewed research published by INFORMS, the largest association for the decision and data sciences, across its 17 journals. This issue highlights four press releases based on the findings of new peer-reviewed articles.

  • Predicting Fashion Faux Pas: Data Identifies What Will Sell, Reducing Returns (INFORMS journal Marketing Science)
  • The Progression of Misconduct in the Chicago Police Department: Learned Behavior and How to Stop it (INFORMS journal Management Science)
  • Reimagining Hospital Funds: How to Use What You Have to Make Quality Improvements (INFORMS journal Management Science)
  • Eyes on the Sky: Preparing for the Future of Drone Air Traffic (INFORMS journal Transportation Science)

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Ashley Smith
Public Affairs Coordinator
INFORMS
Catonsville, MD
[email protected]
443-757-3578

INFORMS Magazines

OR/MS Today is the INFORMS member magazine that shares the latest research and best practices in operations research, analytics and the management sciences.

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Decision Science Digest

Decision Science Digest: September 30, 2024

BALTIMORE, MD, September 30, 2024 –

EDITOR’S NOTE: Decision Science Digest is a periodic communique highlighting recent peer-reviewed research published by INFORMS, the largest association for the decision and data sciences, across its 17 journals. This issue highlights four press releases based on the findings of new peer-reviewed articles.

  • Focusing on the Family: A Breakthrough in Genetic Testing that Provides Health Information to Everyone, Not Just One Person (INFORMS journal Manufacturing & Service Operations Management)
  • Utilizing Drones to Save Lives and Fight the Opioid Epidemic: New Model Can Save up to 33 Lives per Year (INFORMS journal Operations Research)
  • Generative AI Interprets Reactions to Polarizing Content: Social Media vs. Email (INFORMS journal Management Science)
  • Identifying Depression and Preventing Suicide: New Model Utilizes Social Media Data to Save Lives (INFORMS journal Information Systems Research)
Decision Science Digest: June 18, 2024

BALTIMORE, MD, June 18, 2024 –

EDITOR’S NOTE: Decision Science Digest is a periodic communique highlighting recent peer-reviewed research published by INFORMS, the largest association for the decision and data sciences, across its 17 journals. This issue highlights four press releases based on the findings of new peer-reviewed articles.

  • Tailoring Ads to Consumers: How Facial Expression Software is Streamlining the Process (INFORMS journal Management Science)
  • Teaming Up to Reach a Goal: New Research Proves Social Ties Improve Long-Standing Success (INFORMS journal Management Science)
  • Predicting Deliveries: Fostering Trust with Consumers So They Buy Again, A New Model to Nail Down Product Delivery Dates (INFORMS journal Manufacturing & Service Operations Management)
  • The Tesla Effect! The Impact of EV Charging Locations on Local Businesses (INFORMS journal Manufacturing & Service Operations Management)
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