News Room

A collection of press releases, audio content and media clips featuring INFORMS members and their research.

Study Reveals Hidden Economic Cost of Sponsored Content for Social Media Influencers
News Release

BALTIMORE, MD, February 25, 2025 – In an era in which influencer marketing dominates digital platforms, a groundbreaking study in the INFORMS journal Management Science unveils a surprising reality: sponsored content can harm an influencer’s reputation and reduce audience engagement.

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OpenAI’s New Stargate Project and China’s DeepSeek: Goliath vs. David
Media Coverage

On Jan. 21, OpenAI launched the $500 billion Stargate Project with partners like Arm, Microsoft, NVIDIA, and Oracle. This initiative aimed to secure American AI leadership, create jobs, and boost the economy. Initially, this boosted the stock prices of these companies.

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Resign or stay? Federal workers are on the clock — Here’s how decision-analysis tools can help
Media Coverage

Living in limbo: An estimated 2 million U. S. federal employees were thrust into a decision they did not seek to make. A deadline from the Trump Administration was halted last week, and is now in the hands of a judge. When a deadline is set those employees will have to make a high-stakes choice: Take a buyout and resign, or they can choose to stay in an uncertain job environment, including the possibility of being laid-off or having significant changes in work duties or leave with a buyout. This current reprieve gives these federal employees a little more time, but the fundamental question for each of them remains: What’s the right move for your career and future?

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An audio journey of how data and analytics save lives, save money and solve problems.

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Data analytics students present research at national conference

Data analytics students present research at national conference

Pennsylvania State University, December 12, 2019

MALVERN, Pa. — Penn State Great Valley graduate students Scott Clayman and Devendra Jaiswal recently had an opportunity not many master’s students have: presenting their research at a national conference.

New Research Finds Customer Waiting Area Entertainment and Co-opetition Between Brick-and-Mortar Stores Can Boost Profits

New Research Finds Customer Waiting Area Entertainment and Co-opetition Between Brick-and-Mortar Stores Can Boost Profits

News Release, December 13, 2019

CATONSVILLE, MD, December 13, 2019 – With the popularity of online shopping, it’s no secret brick-and-mortar stores are fighting to stay relevant. Waiting area entertainment is one way they are standing out, because no one likes to wait. New research in the INFORMS journal Manufacturing & Service Operations Management says funding entertainment is no easy task, but one way to offset the price and increase customer experience and revenue is to work with, not against competitors.

Increasing Transparency in the Healthcare Sector: More Might Not Be Better

Increasing Transparency in the Healthcare Sector: More Might Not Be Better

News Release, December 11, 2019

CATONSVILLE, MD, December 11, 2019 – More isn’t always better. That’s what researchers say when it comes to transparency in the U.S. healthcare system. This research, forthcoming in the INFORMS journal Operations Research, finds that in the short-term, patients who know more about hospital quality is positive, but in the long-term, the benefits may not be what you might think.

Behind the scenes at UPS during the holiday season

Behind the scenes at UPS during the holiday season

The Baltimore Sun, December 10, 2019

You just clicked “place your order" to purchase your item and now you wait for the package to arrive at your door. You’re done with a few simple mouse clicks, but the work has just begun at UPS warehouses and distribution centers across the country. Especially during the holiday season.

Looking for a home? You’ve seen GreatSchools ratings. Here’s how they nudge families toward schools with fewer black and Hispanic students.

Looking for a home? You’ve seen GreatSchools ratings. Here’s how they nudge families toward schools with fewer black and Hispanic students.

Chalkbeat, December 5, 2019

What’s the right way to judge a school? Across the country, states and school districts have devised their own systems of letter grades and color-coded dashboards based on test scores and graduation rates. But arguably the most visible and influential school rating system in America comes from the nonprofit GreatSchools, whose 1-10 ratings appear in home listings on national real estate websites Zillow, Realtor.com, and Redfin. Forty-three million people visited GreatSchools’ site in 2018, the organization says; Zillow and its affiliated sites count more than 150 million unique visitors per month.

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