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18th INFORMS Computing Society (ICS) Conference
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Reinaldo Mock
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M. Utku Ünver
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Nils Olberg
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Sven Seuken
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COVID-19 Ad Ban in Germany Led to 6% Reduction in Grocery Sales
...New research focused on the impact of traditional print marketingKey Takeaways...
Robert Moakler
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Cheoljoon Jeong
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Thomas Steenburgh
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Yifan Li
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