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Are Super Bowl ads worth it? New research indicates sales benefits persist well into the year during “March Madness,” MLB and NBA games
...Key Takeaway: For advertisers who may question the value of Super Bowl ads, ...

Industry Outreach and Engagement Committee
...Mission: To advocate to organizations the importance of operations research and ...

2018 INFORMS Franz Edelman Award finalists selected from leading analytics teams around the world

Raging Bull: First study to find causation between testosterone levels and stock market instability
...Key Takeaway: Increasing testosterone levels in men, who make up the majority of...

Study: Super Bowl advertisers see sustained post-game sales boost

Improving “softer skills” in analytics

Matthew Sobel Interview Transcript

Calorie postings on menus result in more health mentions in online restaurant reviews, study finds

David Shanno Interview Transcript

Job Hunters: Quality still tops quantity when it comes to contacts