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Do Hospital Ads Work? Who’s Paying Attention and Why a Ban on Ads Increases Patient Readmission
...New Marketing Science Study Key Takeaways...

Stephen Enke

David Novick

Fostering Entrepreneurship: Promoting Founding or Funding?
...Everybody loves Silicon Valley. Imitations can be found worldwide: Silicon ...

Franz Edelman Academy: Class of 2019
...FIRST PLACE...

Aerial View of RAND in 1960

Corporate Innovation along the Supply Chain
...The importance of customer demand on motivating supplier innovation has long ...

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